Newly revised Alberta Solar website.

Clean Markets Designs New Alberta Solar Website

Jul 25, 2017 in Clean Markets
Clean Markets is crossing the northern border. With the launch of the new Alberta Residential and Commercial Solar Program website, our work expanding the clean energy economy now spans to Canada.

With Better Marketing, Electric Cars Promise Utilities Greater Sales

Jun 08, 2017 in Marketing Strategies
Too few utilities are investing in customer education. Truly accelerating the EV market may depend on it.

Dynamic Marketing Is The Future of B2B Marketing

Nov 16, 2016 in Marketing Strategies
In today’s digital age, the most effective marketing is a dynamic, not iterative process
Clean Markets, Ben Block

Clean Markets’ Ben Block Among “Next Great Communicators”

Aug 09, 2016 in Clean Markets
The Billy Penn Who’s Next series profiled up-and-coming public relations professionals in the Philadelphia area
Chicago, LEED

New Tool Shows Off Commercial Buildings’ Energy Performance

Jul 11, 2016 in Energy Efficiency
Commercial buildings are installing a performance-tracking software described as “Fitbit for buildings”
video marketing

Ten Reasons Video Is Essential for Marketing Energy Efficiency

May 23, 2016 in Marketing Strategies
Video has become among the most powerful marketing techniques available for driving program participation

Raising Value by Saving Energy

Mar 14, 2016 in Energy Efficiency
The real estate industry is collaborating to better define what it means for a home to be energy efficient and to help green properties gain value

Green Marketing or Greenwashing?

Feb 19, 2016 in Marketing Strategies
Clean Markets CEO Ellen Lutz presents on importance of authenticity in corporate marketing tactics at the ISBM Sustainability Jam Session

Clean Markets Designs New PennAEPS Website

Jan 25, 2016 in Renewable Energy
Pennsylvania’s Alternative Energy Portfolio Standard Program is the gateway to earning tradable Alternative Energy Credits

Communicating CSR Benefits of Efficiency

Jan 12, 2016 in Marketing Strategies
The language of CSR reports often fail to generate greater brand loyalty. Read Clean Markets’ advice for public relations experts

Happy Holidays from Clean Markets

Dec 17, 2015 in Clean Markets
Clean Markets wishes happy holidays to our clients, friends and family! To celebrate, please enjoy our energy-efficiency version of “Santa Baby”

Five Hikes Remind Us Why We Do What We Do

Dec 03, 2015 in Uncategorized
Mark Binder recommends five regional destinations where you can recharge your batteries and connect with nature